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Wise Thoughts on Information
Google's goal is..."having the computer be as smart as a reference librarian. That's interesting, because reference librarians, of course, use computers, use Google to help them search, but they put some element of intelligence into it that the computer cannot do by itself..... That is certainly something Google thinks about to improve quality."
The average business user spends over 8 hours per week looking for information, costing $22,738 per year in his or her salary alone. 73% of these employees report relevant information is too hard to find.
Search engines are doing a good job but not a perfect job, most search results today don't deliver the results people are looking for.
They [Computers] won't have the full command of language that humans have, because that's a maturing task [that won't be completed] for 30 years.”
There does not exist at the present moment effective algorithms in search engines for searching for information that brings together disparate concepts. Humans however, do have those effective algorithms.
Knowledge workers spend at least 50% of their time looking for information, leaving them with only the remaining 50% of their time to make use of this information.
Quality is remembered long after the price is forgotten.
Quality isn't something that can be argued into an article or promised into it. It must be put there. If it isn't put there, the finest sales talk in the world won't act as a substitute.
With so much information now online, it is exceptionally easy to simply dive in and drown.
Not having the information you need when you need it leaves you wanting. Not knowing where to look for that information leaves you powerless. In a society where information is king, none of us can afford that.
Information is a negotiator's greatest weapon.